KHOTAMAN, A. N.; FARROS, F. F.; HIDYATULLAH SUDRAJAT, M. F. N.; GERALDY, R.; MA’RUF, S. M. MARKETING STRATEGY ANALYSIS USING THE IE MATRIX AND THE SWOT MATRIX (CASE STUDY: MARCO DONUT COFFE & RESTO, GALAXY). Journal for Management Student (JFMS), [S. l.], v. 3, n. 3, p. 37–43, 2023. DOI: 10.35706/jfms.v3i3.8976. Disponível em: https://journal.unsika.ac.id/jfms/article/view/8976. Acesso em: 23 nov. 2024.